ESAS Group
Your Expert Partner in Ethnic Food Trade!
ESAS Group GmbH is a leading specialist in the ethnic food trade across Europe. Operating under the umbrella of ESAS Group, our two key subsidiaries ESAS Europe GmbH, based in Rietberg, Germany, and ESAS International B.V., located in Roermond, the Netherlands work in synergy to deliver high-quality products and tailored solutions to the retail sector. The name ESAS originates from the Turkish word meaning “genuine” and “truthful,” reflecting the core values that define our business. It also stands for Ethnic Strategy And Solutions, which perfectly describes our mission: to provide customized strategies and solutions for ethnic food retail.
We are supplying a broad network of ethnic food retailers throughout Germany. Our diverse product portfolio includes our own well-established brands ESAS and Birinci as well as top Turkish, German, and international brands. In addition, ESAS offers assortment modules with Turkish and ethnic products for the German food retail trade, which are specifically adapted to the needs of the respective customer formats.
Our own brands
At ESAS, we proudly produce and market a wide range of high-quality products under our own brands: ESAS and Birinci. The ESAS brand serves as the premium line, while the Birinci brand complements it in the entry-level price segment. The ESAS product range now includes approximately 400 Turkish products across all major product categories.
turkish brands
ESAS offers a carefully selected range of products from some of the most well-known Turkish brands, providing an attractive addition to its overall assortment. These top-brand products are consistently in high demand among the target audience.
international brands
ESAS distributes the best-known German and international brands, which are recognised worldwide for their quality and popularity. This allows ESAS to offer its customers a wide range of products under competitive conditions.
Our product range
Whether it's dry goods, fresh produce, frozen items, or non-food products, ESAS gives you access to a diverse product world with over 20,000 items. Thanks to our extensive selection, you’ll always find the right product range to match your store concept.
Join us as a customer and benefit from a strong and sustainable partnership!
Catalogue | Products
Fresh
Products
Beverages
Confectionery
Spreads & spices
Preserves
Nutrients
Coffee, Tea & Hot Drinks
Frozen
Food
Washing & cleaning products
Bakery
Hygiene Products
Ready
served
Non Food
Skin & Hair Care
Household
Appliances